Stiga were experiencing problems controlling costs and stock levels for their technical & marketing literature which was produced in multiple languages and updated on a regular basis. This resulted in negative feedback from their distributors who need these brochures to sell their products.
Using our platform, we used the MIS reports to undertake a detailed audit of their usage patterns to identify the most effective way of ordering and managing their print.
The report helped identify the following information:
The report helped identify the following information:
- Literature that could be re-designed and standardised across different countries
- Literature that could be re-engineered to a more cost effective format
- How often artwork was updated
- Usage patterns across different products and countries
- Materials that could be standardised across countries and products